4 Ways to Deliver Great Customer Service in Real Estate

4 Ways to Deliver Great Customer Service in Real Estate

Nothing’s more important in real estate than customer service. Buying or selling a home is a big life decision, and people often want a real estate agent they trust to guide them through the process. As an agent, then, you need to take steps that will earn you the trust and loyalty of your clients, and this can only be done by treating your clients right and delivering great customer service. Here are some tips to get you started:

Respond quickly by fielding calls anywhere

When your customer reaches out to you, you need to be able to answer as soon as possible. Especially for people buying or selling their home, they can be especially anxious for updates and answers. The best way to do this is to ensure that you can be contacted anytime and anywhere. Vaspian’s mobile twinning feature, for example, can make both your office phone and mobile phone ring at the same time, allowing you to field calls from anywhere.

Gather and organize info to anticipate your client’s wishes

Instead of waiting for your client to express their wishes, bring it up yourself beforehand. This shows that you care about the client’s needs and wants, and it’ll go a long way to building trust between you and your client. The best way to do this is to gather as much information as you can on the client, and to keep it constantly on-hand. Organize it so that it’s easy to access, and invest in systems such as CRM integration so that your website and customer database work together to retain customer information.

Use call routing to direct clients to the right agents

It’s important to be tech savvy when it comes to the real estate business, as it can help you work more efficiently than ever before. This doesn’t just mean having an appropriate website and phone, but also using key features that can help your business. If you own a real estate business, ensure that you have an intelligent call routing system that can patch a client to the right agent in no time.

Don’t be afraid of the phone, no matter the news

In today’s age, it’s easy to hide behind our emails and text messages, but customers need to hear the voice of a real-live person in order to gain their trust. This is especially true if you’re delivering bad news—which will, inevitably, happen. Maybe someone else bought that dream house, or a seller isn’t willing to take a client’s offer. Whatever the reason, don’t leave news (bad or good) in an email or text. Give your clients a call and keep them constantly updated on the progress you’re making. And if you have a softphone provided by Vaspian, you can access all of your contacts even if you’re away from your desk.

These are just the first steps you can take in delivering great customer service to your clients. However, you need to have the right tools in order to perform exemplary service. At Vaspian, we provide all sorts of features for business phone systems that can make your job easier and help you keep your clients happy. Call us today at 1-855-827-7426 to learn more!

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